Whether your employees work in offices, production halls or anywhere else, they have a common basic requirement regarding the way your company communicates with them - to treat them as adults. They are not naive, they know how to think independently. If you sometimes feel that they behave more like children, think about whether it is not because they are treated like children.
To communicate with employees effectively, follow the rule to deliver accurate information based on objective analysis and a clear call to action. Then let employees to act accordingly. Other requirements of effective internal communication were aummarized on hrcommunication.com:
Offer a variety of communication tools
You do not need to involve all media but you should proceed form an communication audit that will show you what channels work best for your company.
Make sure your communication tools reflect real world
This means that your intranet should look like a common news website and your corporate magazine should not resemble a local student sheet. You should also involve social media.
Allow access to top management
Top management should regularly communicate with employees face to face, albeit informally. It should not be happening that employees do not know how their company's management look like.
Ensure passing information by direct superiors
A good internal communication program includes processes to inform direct managers as well as trainings in how to communicate the gathered information to their staff.
-kk-