How to convince top management that a company social network is a good idea

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Would you like to implement an internal social network in your company, but your company’s top management does not like the idea? Then read the following tips brought by hrcommunication.com for convincing them.

1. Emphasize that a social network will facilitate top management’s communication with employees

An internal social network will allow the most senior managers to exit from their current isolation and participate in real direct communication with employees.

2. Show how a social network can help meet business goals

You have to demonstrate the business value of your proposal. Together with potential suppliers prepare case studies and show what results other companies are achieving with the help of internal social networks.

3. Make usage of the social network mandatory

Your company’s top management will probably be afraid that employees will just waste time on the social network. That is why you need to show them that you know how to prevent this. Include mandatory use of the internal social network among the items that you evaluate in your regular employee performance assessments.

4. Find a top management visionary who will support you

Search especially among the newest top managers who are not afraid to try something new. The more support you get, the better.

5. Try a pilot project and make sure the top managers are actively involved

Show that you are taking your initiative seriously and that is why you want to involve the senior managers. If employees are to get involved, they need to see interest from above. Propose a pilot project in which one or more senior managers will follow employee discussions and be actively involved in the handling of various situations.

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Article source HR Communication - American website focused on HR and internal communication
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