Each job ad on your company website should include easily visible buttons for sharing on social networks. Users will not try to work out any complicated ways to share your offers.
Facilitate real-time communication
Today's Internet users expect immediate interactive communication. They will not wait a long time to receive your answers to their questions. So if you still do not have an online chat on your website, it is high time to set it up.
Actively ask for sharing
This works very well on social networks such as Twitter. Just add a request to forward your message when publishing the information about your new job offers. This is the same rule as in any other fields of marketing - do not forget to include a specific call to action.
Run an employee referrals program
If you are still not using the recommendations of your present employees when searching for new ones, start now and include social networks. A good bet is to try making it a game. For example, there can be a competition among the employees to see who finds the most interesting talents for the company and follow it online in real time.
Reward the sharing of your job offers
First, determine how to best motivate your employees to share your job offers. Reward them with something they are interested in and which will support their further involvement.
Teach employees how to develop their social networks
Educate your people how to build up their professional networks, for example by contributing to industry-related discussion groups and sharing interesting news from the industry with their contacts.
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Article source Recruiter.com - a U.S. career and employment website