When speaking in public, you use the same three basic principles as tourist guides when leading a group of tourists. You provoke, relate and also reveal.
Mention interesting topics and use what you know about your audience. At the start, greet your audience and introduce yourself, thus creating expectations and enabling you to position yourself accordingly. Then repeat the trio of provocation - putting into context – revealing. Feel free to leave your audience occasionally waiting with bated breath, These recommendations are from the presentationmagazine.com website.
Provoke
To provoke need not mean being only unpleasant or annoying but also stimulating. During the presentation, we usually try to stimulate the thought process. We want our audience to start thinking about something. Therefore we provide examples and ask questions. When introducing a topic, we should mention key concepts aloud and encourage our listeners to ponder over them.
Put things in context
Putting information into context means using what your audience already knows and is familiar with. This makes it much easier for them to comprehend. Draw from their lives and cultural experiences to help them understand what you are saying. What if you have no time to find out something about your audience? Tourist guides rarely know what their audience will look like. Their sex, age, religion and homeland very often differ. That is what makes it challenging. Nonetheless, tourists do have something in common: they are interested in cultural monuments or the places they have come to visit.
Reveal and uncover insights
To reveal something, you must first create anticipation. Be sure to pause before answering a question. Work with pauses for they are a powerful tool to attract attention and influence your audience on the emotional level.
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