Richard Branson: an ABC of successful business

Richard Branson, the British billionaire and owner of the Virgin brand which comprises four hundred companies, including Virgin Records or Virgin Atlantic Airways, is undoubtedly a successful entrepreneur. He also likes to share his experiences and during the course of the past year has published a series of short videos called Richard's A to Z.

Richard Branson's AtoZ. Source: Richard Branson on Youtube

In the Richard's A to Z series, Branson describes the traits, skills and activities he believes are the most important for success in building a business. What are they?

Watch the video series on YouTube

  • A - Attitude
  • B - Bravery
  • C - Confidence
  • D - Delegation
  • E - Excitement
  • F - Forgiveness
  • G - Giving (helping others)
  • H - Holidays
  • I - Innovation
  • J - Jokes ( fun)
  • K - Keepers (people who keep you in the game; surrounding yourself by people with the same vision whose skills balance your shortcomings)
  • L - Learning
  • M - Motivation
  • N - Naivety
  • O - Organisation (organisational skills)
  • P - Presentations
  • Q - Questioning
  • R - Risk Taking
  • S - Staff
  • T - Tenacity
  • U - Uniforms (as a symbol of teamwork and pride)
  • V - Virginity (being untouched at the start of you business)
  • W - Weakness
  • X - X-Rated (for adults only - in the sense of adventure)
  • Y - Yes (agreeing to new opportunities and challenges)
  • Z - Zzzzzzzz ... (enough sleep)

-kk-

Article source Entrepreneur.com - website of a leading U.S. magazine for entrepreneurs
Read more articles from Entrepreneur.com