Set clear business goals
As INC.com states, every salesperson must know exactly what their targets are. When setting goals, you must regularly ensure they are being adhered to. Sales goal are set in order to be achieved. The leader cannot just wave aside failure to achieve them; they need to intervene or reclassify the original goals as unrealistic.
Maintain detailed databases and keep records of communication with clients
Having a detailed database of communication with clients is crucial in attaining a high quality of customer service; moreover, the availability of such CRM entries means individual employees can substitute for one another. CRM systems are a referential source not only for a given sales rep but also for anyone who replaces them or colleagues standing in for them. Thus you must really ensure all data are properly entered.
Define priorities of the department and company
People can never be motivated if there is a lack of clarity in priorities and expectations. You need to provide a common vision and define the priorities of both team and company, then ensure employees do not stray too far from these priorities in their everyday work. Even the best salesperson using their own approach and original methods should not go beyond the context, priorities and rules of the company.
-mm-