Allow your best salespeople space
According to the HubSpot blog, salespeople can learn a lot from one another. If there is anyone in your team who is simply "great", let others learn from them. Design interactive meetings where one person plays a customer and the other a seller. Let your best employees influence the average ones and provide them with ideal conditions for this. Interaction among co-workers is also good for team spirit.
Do not let salespeople lose touch with clients and the product
After some time, many salespeople find themselves in a certain vacuum in which they forget what it feels like to be a client of the company, attend a meeting with a sales rep, and learn about the product for the first time. Salespeople should be given an occasional break from pure business and instead once again handle the product they use and go through the sales cycle as a customer. Support active use of your company's products by its employees.
Do not underestimate training and new incentives
Burnout syndrome is something many people forget about and do nothing to prevent. However, it is a problem which, in a relatively short time and in the “right” conditions, can affect anybody and especially salespeople. Employees should be trained regularly to adopt new ideas and worked with so they come up with new strategies. A certain “freezing” is undesirable as it results in the business person not developing further and never achieving excellence in their field.
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