Články z oblasti vzdělávání a poradenství

How (not) to choose the (in)correct business name - Part 2

In Part One, with the help of the Small Business Expert, we discussed the importance of having a…

How (not) to choose the (in)correct business name - Part 1

Choosing a suitable name for your business can sometimes be tricky. Even if you find a great name,…

How to attract media attention

You have an interesting business idea or a new product to launch on the market. That is why you want…

Are you the type of person who can become an entrepreneur?

Do you want to start your own business? Then you have probably read many business books, watched…

A successful business plan is based on two pillars

Maybe you have just discovered a niche in the market that makes your business successful or maybe…

How not to measure the success of a start-up

When you ask the CEO of a start-up how business is doing, he or she usually answers "very well" and…

Beware of the most common business myths

People often believe only what they want to believe - whether it is really blind faith or an attempt…

A smiling customer = the success of your (not only) start-up

This can even be applied to an established company. Nothing is of greater value than a customers…

Study: The Customer-activated enterprise

How do C-suite executives cooperate to achieve a balance between customer needs and their business…

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