Certainly it is the best to address the media directly, but it is not always possible and you do not…
Do you want to know the secret to enhancing product visibility for a client without the need for…
Press release is an excellent marketing tool. But only as good as the words used in it. So look at…
Press releases are changing and there are new possibilities for their use. There are at least three…
Currently, there are several tools to inform the press. We can call them, send an e-mail, or just…
In modern communications, there are now three main turbulent forces: search, social and mobile. All…
It has happened many times - the media accused an innocent person and afterwards, he or she can…
You are supposed to write a PR article or a press release you've reached a dead point? Then, for a…
If we are to empathize with the target group, we must first be able to look at ourselves from a…
