Appealing to a client's emotional perception is at least as important as rational argumentation. The…
In English, the term needs analysis has been used in the sales sector. It refers to an early stage…
Business people often ask what they should say to clients in order to be successful. However, this…
Negotiating is a process during which it is necessary to find a compromise between the two sides and…
In business we're often faced with a decision that must be made immediately, and when postponing the…
Every salesperson has experienced a client who, after a while, makes the salesperson think it might…
To a certain extent, it is not so relevant what product you sell and of what quality or how…
Respecting a prospect should be automatic in every sale. This is why it's surprising how many sales…
In the long run the biggest enemy of sales is customers' indecision and their inclination to…