Failure has always been a part of business. One might say it applies to most business sectors that the majority of deals we try to negotiate end in failure, meaning the prospect does not sign the contract.
Frequent large as well as partial failures are in many cases the reason why some people do not have the stomach to become professional salespeople. But a failed deal can be a positive experience that helps you move forward and learn something.
Here are five tips on coping with failure in sales and how to learn as much as possible from it.