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5 reasons why your site sabotages the success of your ads on Google

You have read all the instructions. You've spent countless hours on targeting demographics, creating…

COVID-19 is changing the purchasing behavior of your target customers

"We live in unprecedented times." This is probably a sentence you have heard many times since the…

Acquisitions vs. retention: What is worth investing in more?

Acquiring new customers and maintaining existing relationships are both key to growing your…

5 strategies for effective lead generation

Many companies are looking for quick and easy ways to reach new prospects or users. Effective work…

Do you write direct e-mails? Use psychology to create them

Most marketers are well aware of the power of direct marketing today. In any case, it is an art to…

Prepare your online marketing strategy for the impending recession

One of the worst economic downturns in recent history awaits us. Companies with good supplier…

Build a quality acquisition marketing plan based on your data

Most marketers are blind. They produce content and news and hope that there will be enough people…

Artificial Intelligence and Customer Retention: Where to begin?

Statistics show that acquiring a new customer can be five to twenty-five times more expensive than…

Merchants will be able to list their products for free on Google Shopping

Whereas previously merchants had to pay by pay-per-click (PPC), they will soon be able to put their…

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