Many salespeople are worried whether the prospects will be able to afford their product and whether the clients will reject the offer due to excessive price or other inconveniences. Though this fear is often justified, it can make you lose a lot of lucrative business with many clients. Why? Because customers don't like to be underestimated and they are willing to pay much more for better quality if the business person sees them as someone who can afford the product. Doot make the mistake of underrating your prospects.
