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Everyone should understand the basic principles of corporate finance

When talking about value creation, you need to focus on what has direct impact. Managers should be…

Tips on how to promote your lead magnet

In order to generate leads online, you need a lead magnet. This is very often a piece of content…

Tips on staying focused during a presentation (2/2)

The previous article explained that when we are presenting, personal problems should be put aside at…

Improving customer service: make it straightforward

Providing a customer service which is without friction and hassle is what creates the perfect…

Businesses not using the potential of online reviews of products and services

Most people today order some things online. Whether it be food, electronics, clothing, furniture or…

Angel investors: which is the right one?

When young entrepreneurs want to start up a new business, they often go to private investors.  Angel…

How retail brands can bridge online and offline (1/2)

Personalised customer experience represents the future. Retailers must know how to blend physical…

How Warren Buffett invests

For many traders, Warren Buffett is an undisputed mentor and opinion leader whose principles have…

Labels on food packages do affect us

Claims on food packages have an influence on us. Is there anyone who would not like to buy a natural…

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